Podcast Launch - A Step by Step Podcasting Guide Including 15... by John Lee Dumas

This is the most common style of podcasting. Think about which would be the best fit to reach your audience: Interview Style Podcast These are some of the examples we considered when planning Perpetual Traffic.

You have several options to choose from when it comes to what “style” your podcast will follow. Also, keep your business’ culture in mind-your podcast needs to align with your business.Ī podcast that’s going to hit the top of the charts and stay there needs to be entertaining while providing valuable content on a specific topic that people want to listen to. Think about why someone should listen, why they should care. It’s important to decide what will be unique about your podcast. You need to plan and decide WHAT your overall podcast will be about before you launch, or you run the risk of having a sloppy show. Successful podcasts have a consistent concept and style. We’ll start with… Step 1: Define Your Podcast’s Concept and Style We’re also sharing the big mistake we made with our podcast distribution schedule (this was a big breakthrough for us), so you can avoid making it, too! We achieved these rankings following a simple and consistent 4-step strategy.Īnd that’s what we’re sharing today-the EXACT 4-step strategy you can use to launch ANY podcast in ANY market. We also hit iTunes’ New and Noteworthy within a week. To our surprise, within 8 hours we were Number 1 in the Business Category on iTunes! We launched our first podcast, Perpetual Traffic, on July 28, 2015. You need to get it right the first time… because the clock is ticking! 🙂 Once iTunes approves your podcast, you have 8 weeks to make an impression in the New and Noteworthy section-the coveted spot on the iTunes Store directory that allows you to be highly visible and gain the recognition of millions of users for 8 weeks.

Podcast Launch - A Step by Step Podcasting Guide Including 15... by John Lee Dumas